Cookies Policy

PRIVACY

Cookies Policy

Last updated: August 10, 2025

This Cookies Policy explains what cookies are, how we use them, and the choices you have regarding their use. You should read this policy so you can understand the types of cookies we use, the information we collect, and how we use that information.

Cookies do not typically contain information that personally identifies you, but personal information that we store about you may be linked to information stored in and obtained from cookies. For further details on how we process personal data, see our Privacy Policy.

We do not store sensitive personal information (such as mailing addresses or passwords) in the cookies we use.

1. Interpretation and Definitions

Interpretation

The words with capitalized initial letters have meanings defined below. These definitions apply whether the terms appear in singular or plural.

Definitions

• Company – Hopeful Lily Bloom, Inc., 4606 Moorpark Ave, San Jose, CA 95129 (“HLB,” “we,” “us,” or “our”).
• Cookies – Small files placed on your computer, mobile device, or other device by a website, containing details of your browsing history on that site among other uses.
• Website – Hopeful Lily Bloom, accessible from https://www.hopefullilybloom.com.
• You – The individual accessing or using the Website, or the company/organization on whose behalf they are acting.

2. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They store certain information about your visit and may be used to recognize you across sessions.

Cookies can be:

• First-party – Set by our website.
• Third-party – Set by other domains providing services to us.
• Session – Deleted when you close your browser.
• Persistent – Remain until they expire or you delete them.

3. How We Use Cookies

We use cookies to:

• Enable core site functionality and security
• Remember your preferences (e.g., language, login)
• Analyze site performance and visitor behavior
• Deliver relevant ads and measure marketing effectiveness

4. Types of Cookies We Use

a. Necessary / Essential Cookies

• Type: Session Cookies
• Administered by: Us
• Purpose: Required to provide services available through the Website and enable key features such as authentication and fraud prevention. Without these cookies, requested services cannot be provided.

b. Functionality Cookies

• Type: Persistent Cookies
• Administered by: Us
• Purpose: Remember your preferences (such as login or language) to provide a more personalized experience.

c. Analytics & Performance Cookies

• PostHog – Feature usage tracking & product analytics
• Mixpanel – User journey analytics
• Microsoft Clarity – Heatmaps & session replays
• Google Analytics – Visitor statistics & performance metrics

d. Advertising & Targeting Cookies

• Facebook Pixel (_fbp) – Ad targeting and retargeting on Facebook/Instagram
• Google Ads Conversion Linker (_gcl_au) – Tracks ad clicks and conversions

5. Cookies in Use

6. Your Choices Regarding Cookies

You can control or delete cookies via your browser settings. You can also manage your preferences using our Cookies Consent Manager.

Browser guides:

• Chrome: https://support.google.com/accounts/answer/32050
• Firefox: https://support.mozilla.org/en-US/kb/delete-cookies-remove-info-websites-stored
• Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
• Edge/IE: http://support.microsoft.com/kb/278835

If you choose to disable cookies, some features of the Website may not function properly.

7. More Information About Cookies

For more information, see What Are Cookies?.

8. Contact Us

If you have any questions about this Cookies Policy, you can contact us:

• By email: hello@hopefullilybloom.com
• By visiting: https://www.hopefullilybloom.com/cookies-policy